A Master of Laws (LLM) is a postgraduate degree designed to enhance your academic legal knowledge, particularly focusing on specific areas of interest. This website uses cookies to ensure you get the best experience. Although he acknowledged the importance of every department, he became particularly fond of the marketing department because it valued the skills he had been developing since childhood. Set the standard for excellence in human resources with your online Master of Human Resource Management degree from The University of Arizona Global Campus. As Executive Strategy Director at Collins, he developed the new global positioning for Ogilvy and helped Equinox enter the luxury hotel business. Throughout his career, he produced work for notable clients such as Amazon, Bank of Cardiff, Ford, Intenze Tattoo Ink, Paramount Pictures, Pauseforthought, Statefarm, Toyota, Walmart, and YouTube. In collaboration with the studio's interior and graphic design teams, Melinda and her fellow strategists develop brands, define experiences, and design spaces. Connecting the dots between behaviors and insights together with technology to create and shape brand journeys with rich team interactions is where Peninna thrives. With her technical background, She is willing to share her own experience about how to extract reliable and scientific information from large amounts of data. We will look at several episodes of US social movement histories to engage the instantiations of symbols as rallying cries and networks of meaning This program gave me the opportunity, education, and confidence I needed to get where I am today. Her work involves positioning and creating unique ways brands can tell their story and come to life through analog and digital experiences in the built environment. The entry of new brands from non-traditional cultures entering an established market and as luxury brands on par with established luxury brands is now what she mainly focused on. Aside from her work as a brand designer, Chelsea is known for her experimental data visualizations. The program gave me the tools and the confidence to start my own business. Brands should unite people behind ideas, to create a feeling of community and elevate the dialogue around important issues for the betterment of society. "During my time with the SVA Masters in Branding program, I learned how to approach culture from a strategic perspective. He has spent the past 20+ years focused on optimizing health communications and experiences for patients, providers, health delivery systems and pharmaceutical clients. Joana Brito is a consultant for fashion brands in Brazil. Besides generating brand awareness in the Brazilian territory, Daniela is also responsible for developing and monitoring social media, events, workshops and giving presentations all over Latin America. With experience working both brand-side and in consulting roles in the technology and consumer packaged goods industries, his clients include Johnson & Johnson, Google, software startups, and e-commerce businesses. In his spare time, Tom loves to read, garden, cross stitch, crochet, knit, and bake (he is truly a Golden Girl at heart). Before that he branded the face of J.P. Morgan’s big data initiative. Presenting our designs at MoMA was one of the highlights of my time at SVA.". Felix Yu has developed his career beginning in New York after graduating from NYU Stern with a bachelor’s degree in Management and Marketing. They are endowed with reason and conscience and should act towards one another in a spirit of brotherhood (United Nations’ Universal Declaration of Human Rights, 1948). From 1994 through 2019, he co-led TrueTalk, Inc., along with his partner, Peggy Kelston. Gerard accomplished his Masters in Branding at the School of Visual Arts, NYC. Brad has also worked with a broader base of clients (services, automotive, CPG, technology) to help position brands for maximum impact and success. She is a strategic-minded creative with a focus on research and trends. Outside of her in-house and agency work, Ana spends her time designing brand identities for small business owners in the New York area. You can see some of her work at theanarice.com. Jordan Jackson is a Freelance Brand Strategist specializing in Design Research. The faculty has gifted me with a great melange of analytic and creative tools."Â. Beginning with the fundamental drivers of consumer desire, we seek to understand the underpinnings of brand development like brand strategy and rational vs. emotional benefits. After working in-house at various prestigious brands such as Kate Spade, Kate Spade Saturday, Martha Stewart Living, Aveda, Origins, and Victoria’s Secret Beauty— to name a a few— as well as having spent time on the agency side, our passion for launching new brands and inspiring existing ones to excellence was solidly in place.Â, We believe in the power of a strong strategic and creative focus to unify and amplify a brands message and that all brands benefit from a narrative to which all people can make an emotional connection, no matter the medium. She has attended graduate schools from Austria to Vermont with colleagues and faculty from over 30 different countries and has built multiple social businesses from design conception to fruition. Overall, the degree brought clarity and conviction to not only my professional goals but also to my personal beliefs.”Â. This has been the most complex, intense, and fulfilling educational experience of my life. (If you have them), OPTIONAL: Any branding work currently in the market that you have contributed to with a statement outlining the challenge, your participation and a rationale for the result (if you have this). I left the program confident that with disciplined thinking and a bit of curiosity, there's no limit to the impact one can have in the field of branding.". She loves working with organizations and individuals who are honest and ambitious about what they do. Raz’s work can be found in publications such as WWD, Vogue, W, Vogue Arabia, Harper’s Bazaar, Refinery29, GQ, Pioneer Women, and Cosmopolitan, to name a few. She received a Bachelor of Fine Arts in Graphic Design from Suffolk University. It also taught me how to methodically drill down to the key insights, develop a unique angle of execution, and present the creative direction in a compelling way.”. She is a founding faculty member of the Masters in Branding Program at New York’s School of Visual Arts, teaches at Columbia University’s Strategic Communications Master’s Degree program, and sits on the Entrepreneurial Sounding Board at Columbia Business School. Tara is bridging the cultural gap by transforming Chinese companies not to sell only products, but more importantly, build a brand. It also inspired me to reconsider my career path and personal development  in a bigger picture.”. Emeka Patrick is a Strategist and Writer at BIG Communications. This basic course is designed for a wide audience: for people interested in labour law, human rights, corporate social responsibility, social policy, labour management and the functioning of international organizations. Margaux Aristhène is a Senior Brand Marketing and Brand Strategy expert, specializing in the hospitality industry. In the past, Pablo worked with startups, multinational companies, and government agencies across industries ranging from healthcare to financial services to luxury retail. She has also worked as a Teaching Artist with prestigious institutions, helping uphold company mission statements through facilitating and executing lesson plans based on current and past productions. Lee Changzhi is the Global Creative Lead of Events and Live Experiences at ZS Associates, a management consulting firm with 22 offices worldwide. In the future, she hopes to work for a brand that inspires lasting social changes and engages consumers to consider their own social, economic or environmental responsibility. You can find Paulina drinking Oatmilk Americano Mistos, admiring coffee table books on swimming pools, and chasing her new valuable, a Masters in Branding at the SVA New York. Henrik discovered his desire for graphic design by creating album covers for music CD's since his college days for his friends. We are forever grateful to have known you, taught you, and call you part of our branding tribe. Previously Lynd was a co-founder of creative consulting studio Kizmet, where he directed large global initiatives for a portfolio of luxury clients, including Estée Lauder Group, Moet Hennessey, Luxottica, Faena Hotels, and Chanel. “I came to the Masters in Branding Program as a designer in search of an additional skillset. This accelerated one-year graduate degree program is a challenging multi-disciplinary experience of in-class lectures, real-world client projects, unique and progressive workshops, examination of classic business school case studies, individual one-on-one professional mentorship, group and personal projects. Additionally, he was part of Ogilvy’s Brand Innovation Group (BIG), created Hewlett-Packard advertising for Publicis & Hal Riney, and designed fragrance packaging at Cosmair. Clare Albers is an independent strategist and storyteller collaborating with brands, entrepreneurs and firms in the lifestyle and social impact sectors; she focuses her work on translating brand purpose into creative expression. In loving memory of Lauren Zaleski, our remarkable student, and alumni. What is an MBA, and Is It Actually Worth It? Sam came to the Masters in Branding program after years of working on both the editorial and branded video teams. She excels at translating strategic goals into creative ideas and leading multi-disciplinary teams to deliver outstanding work to her clients. When they met at Martha Stewart Living, they both noticed a passion for problem solvering and love startling the line between art and commerce. Bahar Bayrakter is a Managing Partner and the Director of Marketing & Events for The Deck at Island Gardens. "What I found most valuable during my studies at the Masters in Branding program was the progressive, interdisciplinary curriculum and the opportunity to study with some of the most brilliant minds working in branding today. What is a Master’s Degree in Human Resource Management? She has previous experience at Havas and Ogilvy working on brands such as BMW, Emirates, Philip Morris, Kimberly-Clark, Mondelez and more. Her professional trajectory has allowed her to work with a diverse range of clients, from leading beauty and technology companies to independent apparel brands. I became a more nimble and curious thinker. It's what keeps me coming back to the program year after year as a teaching assistant.". Bringing brands to life through compelling storytelling and purposeful design. Found inside – Page 688The Directorate of Human Rights contributed particularly actively to the Masters Course in Human Rights and Democratisation launched in Venice in 1997 by ten universities from different parts of ... Mark speaks and writes about design and branding, and is currently a faculty member in the School of Visual Arts Masters in Branding program. Debbie is the author of six books, including two collections of interviews that have extended the ethos and editorial vision of Design Matters to the printed page: How to Think Like a Great Graphic Designer and Brand Thinking and Other Noble Pursuits. Both books have been published in over 10 languages. Arnold believes that the only way for a person to reach his full potential is to be passionate about his work. Andrew approaches his work through the philosophical lens that design and strategy must be intertwined to bring the most value to clients and create the most impact. Employed at the world’s largest consumer packaged goods company, Carolina has worked across different product categories in global markets and led several complex initiatives with diverse teams. Throughout her career, her experience has ranged from agency to client work, small hospitality groups, up to the largest hospitality company in the world, leading local to global projects covering up to 37 languages. As a result, she has developed an interest in work at the intersection of insights, innovation, and brand transformation. Jadalia resides in Brooklyn, NY with her husband Jason and their dog Nala. To learn more about HERLA visit herlabeauty.com. "Attending the Masters in Branding program at SVA taught me how to boil down complex problems to clear and straightforward solutions from immersive research. Her future-focused proprietary “Cultural Thinking” methodology has already informed communication and innovation strategies for Google, J&J, and Netflix, among others. She was in. There he curates the work of diverse young artists in cafes and promotes them to the public. This Fall, she is prepared to reassess many of the creative and business assumptions she currently holds. Students are required to attend every scheduled class meeting, complete required readings, participate actively in class discussions, and create an original body of work, culminating in the successful defense of the graduate thesis. Dr. Ilene Feinman is Dean and Professor in the College of Arts, Humanities, and Social Sciences at California State University, Monterey Bay. Born in Taiwan, raised in Vancouver, and worked in Toronto, she is the creative mind behind one of Canada’s largest online mortgage brokers connecting independent borrowers. For 20 years, Debbie was the President of Sterling Brands, one of the world’s leading branding consultancies. It helped me shape my approach to our practice and, more importantly, it made me a better person.". He is also a freelance designer and reporter for Gay City News, New York's premier LGBTQ newspaper, and oversaw the publication's rebrand in 2018. She has a passion for visual design, storytelling, and branding. Dr. Brad Davidson is a Stanford trained linguist and medical anthropologist, with extensive experience in marketing, positioning, branding, and overall customer and patient provider experience. He has played a key role at several early stage startups including Away and Paddle8, where he led creative teams, helped define the brand, and created a unified consumer experience across digital and physical touch points.Â, Andy McGrath is currently the SVP of Marketing at Sony Music Entertainment in New York City and has a long history in cultural marketing throughout his various roles in artist management, recorded music, and brand marketing agencies. Ericka Garcia is the Lead Graphic Designer at Green Dot Advertising, an advertising and marketing agency in Miami, Florida. Most recently, Greta worked as the sole marketing strategist for the launch of Poster House, a new museum exclusively dedicated to the history and design of posters. That sort of thinking, coupled with my experiences at agencies like Baron & Baron and Noë & Associates, lead me to a very strategic, and designed focused brand worldview. It taught me the fundamental skill of delivering information effectively and credibly, something we do every day at work. Some of the specialized areas of research offered are Cognitive Science, Psychoanalysis, Child Psychology, Clinical Psychology, etc. Even at a young age, she loved learning about brands. Found insideRoddy Brett is a lecturer with the School of International Relations and directs the Masters Programme in Peace and Conflict Studies at ... to be published in 2017 in the Human Rights Series with the University of Pennsylvania Press. Secondly, the program served as a platform for unique voices to be heard and recognized. She came to prominence when she sued her employers for unfair dismissal after she lost her job following her attempts to expose sex trafficking in Bosnia. Roberta Cajado is an independent brand and cultural strategist with a background in fine arts, fashion, and communications. While a 25% increase in earnings is the average boost people see, attending the top MBA programs can increase your salary by as much as 60-150% … Focused on the “big picture”, Amelia’s strategic approach to branding seeks to connect the gaps within a brand to enhance the business from a holistic point of view within their marketing, design, culture, and overall branding efforts. VaynerX is a global family of 7 companies, serving Fortune 500 companies to startups to personal brands. Gena Cuba is a Partner and Creative Director of Nucleus where she leads the Impact team in human-centred design strategy and design research. Principal for Design B&B and formally the Design Director for P&G. In her eyes, the pinnacle of cool had been realized and she wanted in. He holds a Bachelor of Fine Arts in Communication Design from the Istituto Europeo di Design in Spain and the Canberra University in Australia. In 2009 Debbie co-founded the world’s first graduate program in branding at the School of Visual Arts in New York City. She is passionate about great ideas, purposeful design, technology and innovation, and generally, any solution that leads to a more impactful experience in life.   Â, In the past seven years, she has been fortunate to apply this mindset professionally to a number of exciting positions and collaborations with a mixture of interior design firms, independent designers, entrepreneurs and homeowners. This program is also recognized as a SHRM Recertification Provider. Amy Speck is a senior brand and social impact strategist at BBMG, an agency in Dumbo, Brooklyn. In her work with individuals, companies, agencies, organizations, and peers, she unites ideas through her global upbringing and study of languages, fine and digital arts to advocate for communication design that is creative, entrepreneurial, engaged, and inclusive. While it does not have to be completed before applying to the program, the student needs to have finished before classes start. Currently, Davis is a client relations specialist managing partnerships and events at VaynerSpeakers, a subsidiary within VaynerX. Francesca's focus has been on connecting the worlds of strategy and design to better a brand's visual identity. Taylor's mission is to challenge and elevate her knowledge and hopes to extend her network throughout her time at the School of Visual Arts Masters in Branding program. Throughout her career, she has worked with several brands, including Google, Motorola, Ernest Packaging Solutions, Proofpoint, IBM, and more. Allowing curiosity to lead me to ideas and insights that can help create change for the better. She has gained varied experience working in-house for cultural institutions and retail brands, as well as at a top international design firm leading New Business. After years of working in the industry he created a design workshop with the recognized Australian designer, Ken Cato; they both clicked and decided to create a business partnership.   Â. This should include professional experience as well as related activities such as research, awards, and exhibitions. Completely lacking the skills to skate her way in, she would have to get creative. It helped me to develop the essential combination of creativity, strategy and business acumen under the tutelage of professors, who are the most accomplished branding experts in the world. The Pablo de Olavide University and the International University of Andalusia organize the Master's Degree in Human Rights, Interculturality and Development, which proposes the construction of a comprehensive and contextualized vision of the concept of Human Rights in the European sphere. Criminal Justice and Human Rights LLM. At age twelve, she wanted to open a cafe known for its fun desserts, stylish furniture, and lively ambiance. We've got all the data and expert insight you'll need to give you a better idea of whether or not enrolling in an accounting program makes sense for you. Sarah O'Connor is a UI designer who has worked in ad tech since completing her BFA in graphic design in 2015. “Getting my Masters in Branding degree at SVA was an opportunity for me to learn a great deal about branding, and how it fundamentally starts with people. Chris is a co-founder and strategist at Goal, a branding practice based in Utah. Shivani Gorle is a Cultural Strategist at ThoughtMatter, a New York City-based strategic design and branding studio focused on Work Worth Doing. A human rights policy can take many forms and has no uniform definition. The coolest part is piecing different processes together into your own unique framework, and pressure testing it through the thesis project. Now she is ready to explore more about storytelling at the Masters in Branding Program at SVA. Please visit our requirements page for more details about each item. I consent to receive calls, texts, and emails from UAGC using the contact information provided, including mobile numbers, which may be sent with prerecorded or automated technology. Found inside – Page xviGeorge Ulrich is since August 2009 Rector of the Riga Graduate School of Law. Prior to this, he served as Secretary General of the European Inter-University Centre for Human Rights and Democratisation (EIUC, based in Venice, ... As she has a passion for learning about intercultural communication and creativity, she is thrilled to be a part of the Masters in Branding at SVA. I learned a ton in the fast-paced program, including the logistical and business end of things, assessing cultural trends, and strategic storytelling. Andrew Miller is the Executive Strategy Director for Interbrand. Masters engaged in frequent affairs during his first marriage. A design strategist with over 15 years of experience, Gena’s work focuses on re-framing large, complex problems in surprisingly simple ways. Always one to revel in changing trends and discover how brands use "cultural capital" to influence our consumer choices, I explored how to translate cultural signals around me into actionable insights for businesses. “Even ten years later, the breadth of study, the thinking, the conversations that took place during the Masters in Branding program are foundations on which I still rely on in my work today.”. Brands live within the context of culture, competition and the swirl of daily life. ", Alejandro Largo is an associate creative director at Huge, where he leads projects for the Brand Strategy & Identity team. While reviewing these historical precedents, students will develop an informed judgment on where CPG brand identities are today and where they may be headed.Â. Most importantly, I have met amazing classmates that inspire me to think in new ways, and challenge me into becoming a more innovative, insightful professional in this industry.”. Steph Millar is an in-house creative on the marketing team at Hershey, using her strategy, copywriting, design and social media marketing skills to build their Canadian in-house creative agency. He is also well known in the field of branding, product positioning, and strategic planning. Recently, Sem worked on the start up of a responsive, data driven creative agency at Omnicom. Joslin is a Social Transformation Designer, Coach, and Entrepreneur.    Â, Every twist and turn that has defined Samantha’s path, no matter how seemingly tangential, will serve her well in the branding industry. Maria's passion is discovering the compelling kernel of truth at the root of each brand and using it to create a unique story. 18 years later, Ricardo is the Managing Partner for Cato Brand Partners for the Americas, a Global Design Consultancy with 50 years of experience. For years, Rachel has been working side by side with her customers, helping new businesses to establish strong and viable brands in a local market and assisting existing businesses to upgrade their brands on a way of internationalization.Â. Through practice and honest peer and professor feedback, I lost my fear and gained confidence that carried into all areas of my life."Â. Brand Management explores how brands can achieve a high degree of similarity across countries with respect to brand equity, character, target, advertising strategy, product, packaging, look and feel, among other characteristics. The program is truly a journey that does not end with graduation. LIVE FEED. Her time at Lynx allowed her to gain insight into various business approaches, however, she continued to seek out creative opportunities in marketing and design. These skills have been crucial in initiating and leading change for every brand she’s worked on. Strategy relies heavily on theory, but if that doesn't translate into a great piece of work, then it's all for naught. Surabhi Rathi is a Brand Strategist at Tether, a multidiscipline creative agency in Seattle founded by Stanley Hainsworth. When it comes to choosing a Master’s of Science or a Master’s of Arts, students need to take into account their own career goals, according to the University of Michigan. "The SVA Masters in Branding program taught me how to approach a problem from all angles using thoughtful but innovative methods. It gave me an academic and professional understanding of the field, the practical skills I needed to get started, and a network of amazing friends and colleagues.”. Jeeyoung is interested in the subject of construction and reconstruction of brands. There isn’t an industry that doesn’t interest her. Being able to craft a compelling, interesting, and unique story to share with clients is an invaluable skill that I took away from the program. "Throughout my a year-long study at the Masters in Branding program, I learned so many valuable lessons beyond my expectations, which ultimately built and shaped who I am to become a thoughtful creative-individual. A selection of her work can be viewed at www.nada.ink. You can identify her in a room by her short stature and slight Alabamian accent, and she will most likely have a glass of Chardonnay in her hand.  Â. Jayda Chi is a visual storyteller with extensive experience in trend analysis, concept development, surface design, product development and brand management in the home and fashion industries. She is responsible for shaping the strategic direction for an upscale pop-up retail and digital experience with selected artists and designers inspired by brand Jamaica. Roxanne is a graphic designer with a decade of experience. Kelsy Postlethwait is a Creative Strategist specializing in interaction and experience design at San Francisco based agency, Britelite Immersive. Manning was born in Chengdu(China), a beautiful city and the hometown of Hotpot and panda, and lived there for 18 years before she came to the United States to earn her bachelor’s degree. Throughout his career, he has worked with several design agencies, and PepsiCo to create visual graphics and design strategies for packagings and brand extensions for their beverage portfolio, including Pepsi and Mountain Dew. Ori Yang studied fashion design in Shanghai and textile/surface design in New York City. Tricia DelGaudio is a Senior Marketing Manager, leading lifecycle marketing at Intuit. Sheila Cannon is a team-focused and dynamic Content Director with eleven years of design experience in branding, marketing, technology and advertising. She has a strong track record in brand building, business management and coaching. Craig Blankenhorn/Hulu Only Murders in the Building Executive Strategy Director for Interbrand. Prior to joining BlackRock, Sascha worked for brand engagement firms Sullivan and Straightline, where she led brand and marketing projects for clients, including Brown University, Cornell University, JP Morgan Chase, Shutterstock, Twitter, Alphabet, and Walgreens, among others. "Reflecting on my time in the SVA Masters in Branding program, the greatest skill I gained and still use today, was a differentiated approach to problem-solving. It commemorates the day in 1948 the United Nations General Assembly adopted the Universal Declaration of Human Rights. This branding philosophy mirrors Samantha’s own process of self-actualization. Moving back to Korea from New York, he has worked at a global agency in which he had the opportunity to work for some of the largest brands in the Korean and Chinese markets. Professionally Kate likes working with brands to navigate change, pivot in times of industry disruption, and find greater relevance as consumer desires shift. Amrita Advani is the Co-Founder and Producer of Tripin Sri Lanka, a travel public that targets the high-end tourist market in Sri Lanka. “The Masters in Branding program quite simply taught me how to think, not just about brand experiences and how to define them, but about the context in which they live, the importance of surrounding narratives, human choices, and behaviors.”. It was eye-opening and life-changing, an experience for which I will forever be grateful. He has also been a branding & design consultant for firms such as The & Partnership, Sudler & Hennessey - Y&R, Red Antler, Intellectual Capital Investments, and Elmwood.Â, "The Masters in Branding program helped me to acquire the practical knowledge and understanding of business and people needed to help brands and enterprises find purpose in creating positive value for a better world.". The program starts in September with the Fall semester and concludes in July after the Summer Semester. Two essential things that I learned, among others, is that branding is a team sport, and questions can be more powerful than answers.
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